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Terra Dotta University 2013

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Wednesday, April 17 • 2:45pm - 3:35pm
Website Usability: Creating the Ultimate User Experience

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Are users able to meet their goals when they come to your site?  Dive into the minds of your site visitors as we discover that a website’s ease of use, or its usability, is an integral part of its success.  A user must be able to interact with your website effectively.  In this session, we’ll discuss various factors that affect usability and the tools that can be used to measure them.  We’ll focus on practical usability testing through pragmatic and inexpensive strategies.  Whether you are in charge of the architecture and content of your site or simply desiring to improve your website usability, the tips and techniques discussed will arm you with a few ideas that can be implemented right away.


Speakers
avatar for Michelle Gammon

Michelle Gammon

Marketing Specialist, Terra Dotta
Michelle coordinates Terra Dotta’s marketing efforts and conference participation.  She also manages Terra Dotta’s demonstration websites, client communications for graphical layouts, Terra Dotta's marketing website, and the Terra Dotta Community Library content.  Michelle has a passion for graphic design and provides a leadership role on the marketing team with regard to brand identity execution.  Michelle began... Read More →


Wednesday April 17, 2013 2:45pm - 3:35pm
Marquis 4