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Terra Dotta University 2013

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Tuesday, April 16 • 2:30pm - 3:20pm
Publishing Students' Testimonials on Your Website, Facebook, GoAbroad and RateMyStudyAbroad

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Student reviews are powerful.  According to DigitalVision, 62% of customers read a review before making a purchase online and about 1 in 3 describe an internet review as their #1 influence in booking travel.  In a recent interview the marketing manager at Expedia summed it up, writing, "We are moving from an information age to a recommendation age."

Terra Dotta is building a new feature with the independent review website RateMyStudyAbroad.com.  You will be able to use this widget to publish your students' testimonials to your website, your Facebook page, and online directories like GoAbroad.com and RateMyStudyAbroad.com.  In this session we will show you how to trigger this new feature in your Terra Dotta StudioAbroad system to increase your program marketing results.


Speakers
avatar for Henry van Wagenberg

Henry van Wagenberg

Co-Founder, Rate My Study Abroad
Henry van Wagenberg is a co-founder of RateMyStudyAbroad.com, an independent website for student reviews of study abroad programs.  Henry graduated from Davidson College with a degree in English and a minor in Economics, and studied abroad in Germany, Taiwan, China, and on board a tall ship that sailed from Hawaii to California with the Sea Education Association.  He led the creation of RateMyStudyAbroad's free online evaluation tool... Read More →


Tuesday April 16, 2013 2:30pm - 3:20pm
Marquis 4